Frequency
Highly Common in Digital-First, Brand-Conscious, and Growth-Minded Companies.
Once a business wants to build awareness, credibility, and inbound growth, a Content Marketer is often one of the first hires on the marketing team. Found everywhere from SaaS and professional services to e-commerce and media.
Industry Zones
Daily Plan
Plan and create content: blog posts, white papers, case studies, social media, video scripts, newsletters, and more
Conduct keyword and audience research for SEO and relevance
Write, edit, and polish content for clarity, tone, and brand consistency
Collaborate with designers, videographers, and other marketers
Distribute and repurpose content across platforms (website, email, social)
Measure content performance: traffic, engagement, leads
Adjust strategy based on performance data and audience feedback
Core Requirements
Excellent writing, editing, and storytelling ability
Knowledge of SEO principles and content optimization
Familiarity with CMS platforms (WordPress, Webflow, HubSpot)
Research skills for audience, competitors, and keywords
Ability to adapt tone and format for different audiences
Collaboration with design, sales, and marketing teams
Bonus: basic graphic design, video editing, or email marketing skills
