Orbit Frequency
Very Common in Modern Project-Based Small Businesses.
Often one of the first digital hires for any brand serious about growing online sales, especially via DTC (Direct-to-Consumer) or marketplaces
Mission Zones
Consumer Goods Brands (CPG, apparel, home goods, beauty)
Niche e-commerce startups and Shopify brands
Manufacturers launching direct-to-consumer sales
Food and Beverage companies with online ordering
Multi-channel retailers expanding digital presence
Daily Flight Plan
Oversee and optimize online store platforms (Shopify, WooCommerce, Magento, BigCommerce)
Monitor web traffic, conversion rates, and sales performance
Coordinate product listings, promotions, and pricing updates
Collaborate with marketing for email campaigns, paid ads, and SEO
Manage relationships with fulfillment centers and shipping providers
Analyze sales data to identify opportunities for growth
Troubleshoot website issues and liaise with developers as needed
Optimize the customer buying experience for both desktop and mobile
Stay current on e-commerce trends, tools, and competitor activity
Core System Requirements
Strong understanding of e-commerce platforms (Shopify, WooCommerce, etc.)
Familiarity with web analytics tools (Google Analytics, GA4, Hotjar)
Knowledge of SEO, digital marketing basics, and conversion rate optimization
Ability to manage product catalogs and digital merchandising
Strong project management and collaboration skills
Comfortable interpreting performance metrics and adjusting strategy
