Orbit Frequency

Moderately Common.

Often hired once a small business is ready to scale its customer acquisition or brand presence. Usually appears after $3–5M in revenue or when outbound marketing becomes a strategic priority.

Mission Zones

E-Commerce & DTC Brands

SaaS & Tech Startups

B2B Service Firms

Franchises & Multi-location Businesses

Manufacturing (with branded products)

Daily Flight Plan

  • Plan and execute marketing campaigns

  • Manage website, email, and social media content

  • Analyze performance data and optimize strategies

  • Coordinate with contractors (designers, copywriters, etc.)

  • Collaborate with sales and product teams

  • Maintain and grow the company’s brand presence

Core System Requirements

Strong writing, communication, and storytelling skills

Data fluency — comfortable with analytics and KPIs

Experience with digital marketing tools (e.g., Google Ads, Meta, SEO, HubSpot)

Project management skills for coordinating campaigns

Creative mindset with a testing/iterating habit

Bonus: design chops, light HTML/CSS, or marketing automation experience


Mission Briefing


Launch Sequence

Previous
Previous

Project Manager

Next
Next

CFO